Holiday Packaging + POS

Bliss is a global beauty and skincare brand selling their products in-store, online, and with partner retailers. The holiday shopping season (Thanksgiving to New Years) is a core strategic sales period to sell not only to regular consumers, but for presents as well. Graphiti designed a campaign look and feel leaning into the delight of unwrapping a present—and perhaps buying yourself a little self-care for the holiday season as well.

Following design of the theme, including a custom photoshoot, our team of designers and copywriters applied our system to the retail experience including environmental graphics, POP displays, and packaging. We also created over a month of daily content for social media, display, email, and website merchandising for a cohesive omni-channel campaign.